The press kit is a launching piece generally developed as a packaging. This element is produced especially for a specific product based on special requirements that enhance the characteristics of the product to be promoted, they are ideal to activate a product launch or positioning of the same being used as a press kit or promoted as gifts for influencers who in turn will publish it on their social networks, giving it greater visibility and a great impact, for this reason it is quite useful in the various promotional activities or exposure of a particular product.